Cision MediaRoom
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News Releases
News Releases
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Mar 21, 2017Findings illustrate power of PR in helping journalists provide relevant, authoritative and accurate information
Today, Cision released its 2017 State of the Media Report, which includes findings from a survey of 1,550 journalists, editors, influencers and producers. With the rise of misinformation and "fake...
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Mar 7, 2017Video strategy and production company earns top-tier news coverage for clients using targeted, multi-touchpoint outreach
When a client hands your team the major PR task of securing media coverage for its biggest event of the year, there are numerous tactics you can develop to achieve this goal. But what if the event...
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Mar 6, 2017Partnership will enable deeper audience targeting and measurement for earned media campaigns
Cision and LiveRamp™, an Acxiom® company (NASDAQ: ACXM) and leading provider of omnichannel identity resolution, today announced a partnership that fundamentally shifts the analytics,...
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Feb 27, 2017New Cision resource outlines vital components to successful influencer relations
As spheres of influence continue to expand with the presence of new media, PR professionals are encountering new challenges to effectively reaching their target audiences. Influencers have become...
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Feb 6, 2017Case study illustrates how Fingerpaint marketing agency streamlined workflow and repaired fragmented PR processes
Fingerpaint, a marketing innovation agency with offices spanning the country, was in search of a solution to both streamline its workflow process and clearly demonstrate its campaign efforts for...
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Jan 31, 2017New Cision resources share tips on mastering influencer relationships
Your audience is savvier than ever and no longer trusts advertising or your brand. According to Nielsen's Global Trust in Advertising Report1, people are 92 percent more likely to trust...
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Dec 21, 2016
Educating your customers and prospects by sharing expertise and insight is at the heart of content marketing. According to a recent article by Joe Pulizzi, "Lethal Generosity: The Key to Your...
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Dec 21, 2016
Educating your customers and prospects by sharing expertise and insight is at the heart of content marketing. According to a recent article by Joe Pulizzi, "Lethal Generosity: The Key to Your...
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Dec 21, 2016
Educating your customers and prospects by sharing expertise and insight is at the heart of content marketing. According to a recent article by Joe Pulizzi, "Lethal Generosity: The Key to Your...
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Dec 20, 2016Conversation Analysis Reveals Independent Worker Groups Express Uncertainty About Taxes, Insurance and Income
Media coverage of America's independent workers leans more positively than the conversation that actual workers have on social media, a new media analysis by Cision has found. The analysis found...